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Start in Germany

Our program is designed in two subsequent action blocks: the Product-Culture Fit validation and the actual Expansion Pilot. Both will serve to lay the foundation for your market entry strategy. This way, your strategy is not just an abstract document but actually tangible. This is why we will be spending a lot of time on the ground, in your store and with your customers. We are proud to say that we are the only company that spends as much time on the ground as behind our laptops.

We Are Your Feet on The Ground!

We believe that future orientation in terms of sustainability is the minimum requirement for successful long-term expansion. With our unique approach, we are beating the odds of international expansion for impact brands. Our specialization are FMCG brands aiming to scale their business internationally, with a focus on the German market.

Our Services

We turn oldschool market research into progressive market action.

Product Culture Fit

Your eyes on the market to ensure the best entry for your product or service.

Marketing Strategy

Your finger on the pulse of your target market, doing the strategic thinking for you to maximise return on your marketing budget.

Expansion Pilot

A hand to hold as the journey starts, your guide for your first steps into the target market.

Feet on the Ground

We are where you need to be, your department on the ground for all your needs.

Case Studies Case Studies

Our Clients

We’ve Worked With Amazing Companies

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Our clients are purpose-driven businesses that look further than profits. In order to understand if we want to work for a business, we use the B Corporation principles as a yard stick. But a business does not have to be certified B Corp in order to become our customer, however it should be or stay in business for the same reasons.

Our Blog

Keep Track Of The Latest News, Insights and Studies

German Consumers: Gaining Brand Loyalty through proper Brand Building (Part 2/2)

Understanding the German consumer is key to success, if you plan to expand into the German market. This includes knowing who you will be dealing with. What is their culture, and how does it influence consumer behaviour?

German consumers: Highly Demanding but also brand loyal (Part 1/2)

High expectations and a low frustration limit are only two of the factors that make it very hard to meet halfway. So you better go the extra mile.

Expansion to Germany in 3 steps – The key to enter the German market

If you are reading this, you might think that it is time for your business to cross borders, and start up in Germany.

By working with us, we can reach your goals in a short distance.