Read about the virtual panel discussion on innovation in retail, the role of certificates and sustainable consumption.
Continue readingThe Potential of B Corp for Retail in Germany
3 Steps To Fail Faster During Your Market Entry By Analysing Your Target Group
Using target group analyse methods to focus MVPs and tests during a market entey is crucial for purpose brands and ethical products.
Continue readingGermans are switching to a plant-based diet and becoming “Flexitarians”
Corona has had a severe impact on people’s lives and their shopping and eating habits. More and more consumers are doing fine without meat: They reach for vegan substitute products or put vegetables on the grill.
Continue reading