Germany remains a trade fair country – even in the age of digitization. Here we take a look at the event and trade show highlights.
Continue readingMesseland Deutschland – Which Events and Trade Shows Should You not Miss This Quarter
German Packaging Act – the most important facts at a glance
Did you know that businesses failing to comply with the new packaging law can face a fine up to €50.000? If you are expanding your business activities to Germany then there is a lot to think about.
Continue readingHow Expansion Intelligence Fuels Your International Rollout Plan
Expansion Intelligence helps you save a lot of time and resources, make better decisions and increase the odds of success.
Continue readingFact Scan #6 The Confirmation Trap in Revenue Planning (Part 2/2)
The worst that can happen is that you have to completely back out of the plan because you are running out of budget much faster than assumed. That would be the classic case of “doomed to fail before even getting started” and what we call “death by revenue plan”.
Continue readingFact Scan #5 The Confirmation Trap in Market Research (Part 1/2)
In business, there are situations in which we are prone to fall into the confirmation trap. Keep reading, if you plan to expand your business because here the trap applies every so often, too. Therefor we will illustrate how do avoid the trap once you are considering to expand and doing the first step: market research.
Continue readingPublic Funding Programs for Green and Social Businesses in Berlin
There are many options to go for, especially in Berlin as the capital city with the biggest startup ecosystem in Germany. Here we provide a list to give you a head start.
Continue readingFact Scan #4: Germans Hate Uncertainty
Germany put focus on a systematic overview, which involves a proper thought and planning process.
Continue readingFact Scan #3: Most Germans speak little or no English
Still, the Germans and their English proficiency – although evolving – is somewhat a particular issue.
Continue readingGermans are the Most Complicated Customers in the World
Germans customers are the most complicated in the world. It’s not without a reason that many companies despair of entering the German market. But why is that?
Continue readingWhat You Want to Know About the Sustainable Fashion Market in Germany
For new sustainable fashion brands planning to enter Germany, there are a few essential insights of the current fair and sustainable fashion market that will help you to understand the market and its consumers better.
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